Carbon
Moving Brands was approached by Carbon to create a brand framework and system that represented the boldness and value that it brought to its industry and to businesses worldwide.
Our multi-disciplinary team explored a wide range of approaches incorporating the use of code generation, 3D rendering and make-shift experiments using liquid gels that could start to simulate the fluid properties of the product.
The mark is a true testament to the power and innovation of CLIP. It is a bold, industrial icon inspired by the concept of fabricating with light. It is constructed by using light to convey the form of a three dimensional character ‘C’ – a representation of the carbon symbol.
www.carbon3d.com
Faraday Future
Faraday Future is an electric vehicle startup based in LA. The FF brand is derived from the form of the vehicle—highly sophisticated, technical, and seeks to change the traditional automotive space with a design-centric philosophy. Leading the brand team, we worked as an in-house agency for the company and assisted on projects from photoshoots, vehicle launch events, in-car UI/UX, web design and marketing campaigns.
All projects done in collaboration with the FF Design team.
TOMO
TOMO is minimal dog gear for those who care about design and user experience. Every detail of their products — the material, the hardware, the functionality — has been deliberately designed to make your life easier. TOMO lets you spend less time worrying about your gear and more time enjoying your dog.
Working with TOMO, we designed a visual identity and new website to help launch their product.
Photography & product renders done by TOMO founder Brandon Lopez.
FF Pop-Up
Faraday Future went public through a reverse merger and held a temporary pop-up space in NYC to support sales and brand activities.
Project done in collaboration with the FF Environmental Design Team.
Ping
A legal tech startup, out to fix timekeeping for lawyers and law firms. We worked closely with the team to create a new brand to better represent the spirit of Ping.
https://www.timebyping.com/
Project done in collaboration with Paul Choi.
